• Honda
  • Toyota
  • Scion

Rockingham Motors

354 Main Street
Salem, NH 03079

  • Sales & Service: 888.542.9795
  • Service: 888.542.9795

Over the past 25 years, Rockingham Motors has remained a genuine family owned and operated business that has grown substantially. Beginning with just 30 employees, Rockingham now employs over 100 individuals between three locations. In addition to growing in numbers, Rockingham has become a noted member of the community. Since 1985, owner Emmett Horgan and his employees have made a conscious effort to provide excellent customer service while actively participating in the surrounding communities. Even while operating and expanding the business, Rockingham has remained active with local as well as statewide organizations. In the midst of striving for excellence, Emmett and his employees have earned recognition for their hard work with various awards. As Rockingham moves forward and continues to focus on providing the best, the history will always remain a part of the present success.

A photo of the dealership from 1986

In terms of committment to community as well as business excellence, Rockingham Motors has held membership within the Salem Chamber of Commerce since the Chamber's inception in 1989. The Chamber awarded Emmett with the William A. Brown Distinguished Businessperson award in 1994. This award is given to an individual who has been a contributor to the community's business environment. In addition to the Chamber, Rockingham and the Salem Boys & Girls Club have worked together during various community fundraisers and auctions. Emmett served as President of the Boys & Girls Club in 1991 and still remains an active supporter of the club. Emmett was awarded the Chief John P. Ganley Community Service Award in 1992 which is given by the Salem Boys & Girls club to an individual "who has exhibited concern, involvement and leadership in the community of Salem; while providing inspiration to others, through his or her dedication, integrity and courage in the manner exemplified by Chief John P. Ganley during his life on earth." Other community involvements include membership to the board of directors for Crimeline in Salem, NH as well as a member of the Haverhill Chamber of Commerce. Haverhill's Chamber awarded Emmett with "Retail Business of the Year" in 2009. 

Other awards and recognitions include President's Awards from Toyota and Honda, Parts & Service Excellence Awards, Council of Excellence Awards, Citizen Bank's "Not Your Typical Business Award" in 2005, #1 rated Scion dealer in the U.S. on Scion Life in 2005 and 2007. Emmett and Rockingham have also received several appreciation awards from other community members such as the Salem and Haverhill Chambers of Commerce, various Salem sports teams as well as from Salem High School, thanking Rockingham for its annual donation of a car that is raffled off to students at "Senior Safe Night", a night free of alcohol and drug related influences. Rockingham has donated a car to safe night since 2000.

Photo from the Salem Observer,1985

Although some of the awards are in Emmett's name, the combined effort of all the employees has indeed help create Rockingham to be a recognized and distinguished auto dealer. A woven philosophy of the customer being #1 helps strengthen the genuine drive to provide the best and allow Rockingham to be able to provide great services for all customers, whether past, present or future.

Owner Emmett Horgan (front center) with a handful of employees in 2005

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